Jan 26, 2014

What is the Basic Requirement of Product Management Department(PMD)?

Innovative World
Executive office Snap


Basic Requirement of Product Management Department [PMD]

  • Making proposal for new product with its technical & market feasibility study.
  • Planning & monitoring annual and monthly marketing budget.
  • Prepare text lay-out for all kinds of packaging materials printed promo-materials & advertisement that are related to products.
  • Ensure profitability and sustainable growth of products.
  • Formulating product wise marketing strategies & overseeing ongoing product activities.
  • Supervising all promotional campaigns.
  • Strategic Consulting, including business plan & sales strategy development.
  • Responsible for gathering and compiling market and competitors’ data to define market size, market share, opportunities and threats across all the company’s product categories and markets.
  • Make recommendations for short and long term tactical plans.
  • Business projection and design plan to achieve the target.
  • Identify market trend and its impact on business and new business opportunity.
  • Conduct training program for all field forces.
  • Any other responsibilities given by the Management

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